ellesse heritage launch dedicated website
19 January 2011
ellesse are thrilled to announce the launch of their heritage dedicated website,
www.ellesseheritage.com
The site offers the opportunity to view lookbooks, read ellesse heritage news and scroll through highlights of the 51 year brand history, all complemented by a youthful, engaging backdrop.
The site acts as a direct store for Central, Eastern Europe and Scandinavia. For the UK the “Shop” section links through to e-tailers that stock ellesse heritage. For the rest of the world the e-shop feature is replaced by the “Look Book”, a section featuring a full product showcase. We are planning to expand the e-commerce platform as the website develops.
The site is linked to the ellesse heritage social media platforms with integrated facebook connect throughout the site for easy sharing of content. The tweet share feature is embedded within stories and the blog is a visible click through, to encourage follower interaction. The website has been live since December 2010 and is the new online destination for all avid ellesse heritage fans.
